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Fun night on Twitter lmao...

May 30, 2018 - 1:17 pm

Game 1 of the NBA Finals tips off tomorrow night, so obviously the biggest story in the NBA is the Cavs-Warriors Part IV. Everyone thought it would be a trilogy, but it’s back. Godfather IV. The greatest team of a generation and the greatest player of a generation, I mean that’s all anyone’s talking about.


No, just over 24 hours out from the start of the NBA Finals and the biggest topic is….burner accounts on Twitter. Fan-tastic! If you don’t know what I’m talking about, I’ll lay it out for you. 

The Ringer posted a report yesterday that alleged Philadelphia 76ers President of Basketball Operations Bryan Colangelo appeared to have five burner accounts on Twitter. Okay, that’s fine. Not a big deal. He wouldn’t be the first team executive to have a burner account on twitter, nor would he be the last. In fact, I would bet that almost every team executive has a burner account. 

But tweets from the alleged five, which were pointed out to The Ringer by an anonymous source, weren’t just used to monitor league business. Or even his own players. In fact, they weren’t always so positive about the Sixers. Furthermore, at times there were tweets that called Nerlens Noel a “selfish punk,” talked about Markelle Fultz’s shooting struggles, and attempted to advance a theory that a Jahlil Okafor trade didn’t go through because he failed a physical. The accounts also took shots at Masai Ujiri and Sam Hinkie, oh, and questioned Joel Embiid’s ego.


That’s not good. That’s not good at all. That would be so crazy, so insane, but so weird that it’s almost too weird to be true. What NBA exec, let alone a 2-time NBA Executive of the Year would be on Twitter firing off tweets like that, tweets that crush his own players? That story alone is crazy.

But it went up another notch when Joel Embiid took to Twitter to respond... First, there was this, simply: ‘Bruh, with a pic of himself from back in the day.’

And then there’s this tweet, directed at one of the alleged Colangelo burner accounts:

‘Joel told me that @samhinkie IS BETTER AND SMARTER THAN YOU @AlVic40117560 #BurnerAccount’

Holy crap. Jo is the greatest! A joke tweet about Sam Hinkie directed at a Colangelo burner account? I’ve said it before and I’ll say it again, Joel Embiid has the potential to be one of the greatest in NBA history, but he’s already the greatest in social media history. He is absolutely fearless, has an incredible sense of humor, and timing. 

And then he chased that with a tweet to Drake: ‘I’m upset’

At this point, this story was a virus and it was spreading fast. CJ McCollum came sprinting in to tweet at Jo: ‘Are you saying you’re no longer happy in Philly?’

To which Jo responded: ‘Lmao CJ... you just gotta trust it’

NBA Twitter is the best. There’s nothing like it. But Jo concluded his night with this:

Fun night on Twitter lmao... All jokes asides I don’t believe the story. That would just be insane.

It would be completely insane. Embiid also told Woj: “I talked to him and he said that he didn’t say that. He called me just to deny the story. Gotta believe him until proven otherwise. If true though, that would be really bad.”

It would be incredibly bad. And here’s where it gets awkward. Woj also tweeted: ‘Maybe there’s an IT person who can prove it wasn’t Bryan Colangelo, but here’s one of his biggest problems in disputing Ringer story: Those tweets reflected not only private team biz, but launched personal beefs/jealousies/frustrations that he’s shared inside and outside 76ers.’

And followed that with: ‘Nevertheless, Colangelo is denying he is responsible for those tweets and many league executives seem to believe this: It is hard to fathom a GM risking his job in such a reckless manner. Many are giving him the benefit of doubt on that level alone. It just doesn’t add up.’

It does not add up. It makes no sense at all. 

Colangelo issued a statement that acknowledged using one of the alleged accounts to “monitor our industry and other current events.” But denied posting “anything whatsoever” said “I am not familiar with any of the other accounts that have been brought to my attention, nor do I know who is behind them or what their motives may be in using them.”

The team issued a statement that reads: “An online media outlet filed a story linking multiple social media accounts to 76ers President of Basketball Operations Bryan Colangelo. The allegations are serious and we have commenced an independent investigation into the matter. We will report the results of that investigation as soon as it is concluded.”

If the story ends here, it’s incredibly weird and bizarre, but I’m guessing there might be another plot twist or five. I don’t know if he did it or not. But if someone else did this to him, they were working awfully hard to make it look like it was him. I’m not saying he did or didn’t do anything. I don’t know. And there will be an investigation, but if someone did this to him, that’s a deep, deep dive and a deep level of hatred towards one guy. I mean, my man really got on the wrong side of someone who really has a lot of time on their hands. If Colangelo ISN’T responsible for this. 

And if you think the story of an NBA executive who just watched his team take a giant step and be one of the best stories in basketball getting caught with five burner accounts sounds too ridiculous to be true, it does. 

But if you think that doesn’t mean it couldn’t happen, then take a look around. It’s 2018. There are a lot of things too ridiculous to be true that are actually true. And that’s only in the world of basketball.

Nick Young is in The Finals. J.R. Smith threw a bowl of soup at a coach. The Clippers and Rockets Secret Staples Tunnel Fight. Remember Eric Bledsoe and the hair salon? That was this season, too. Kendrick Perkins and Drake nearly getting in a fight? That was a few weeks ago. 

If the NBA had a One Shining Moment montage, it would last 90 minutes and it would blow past Casablanca and Citizen Kane as the greatest film of all time. And it wouldn’t need to include a second of on-court action. Again, I have no idea if Colangelo is responsible for these burner accounts or not. But I can’t wait to find out. Philly fan, what do you think happened here? Even if you don’t give a damn about the Sixers, what do you think happened here?